Growing high-impact projects

B.Between supports companies with a 360° B2B sales consulting approach: lead generation, AI-driven sales strategy, international business development, implementation of a concrete action plan, and individual and team coaching.

We combine human expertise and tools to help you sell more, better, and faster, without losing the human touch.

To address your challenges with precision, we activate four key areas of expertise through our service offerings.

What this means for you

• Sales growth fully aligned with your values

• Our duo fully integrated within your teams

• Strong, authentic, and lasting business relationships

• Support tailored to your maturity level and specific challenges

B.Between offers solutions that combine human expertise with carefully selected, high-performance digital and AI-driven tools to maximise your sales impact and accelerate sustainable growth.

Whatever your challenges, we support you through a comprehensive approach: strategic consulting, operational execution, and a personalised multichannel deployment including outbound calling, marketing automation, email campaigns, and international business development initiatives.

Operating in France and internationally, we work in French, English, Spanish, and Italian to support your growth beyond borders.

Sales leadership / Fractional management

→ Enjoy tailored flexibility with top-tier expertise—without being tied to a long-term commitment.

→ Our sales directors work across various industries, providing a cross-functional perspective on best practices and innovations.

→ We foster a true performance-driven culture with a human, engaged, and impactful approach! Our sales directors lead your teams daily, optimize existing tools, and structure follow-up processes with a practical, proven methodology.

Part-time sales consultant

→ With an experienced part-time sales consultant and a dedicated project manager, we conduct targeted and effective prospecting.

→ B.Between operates mainly on two levels: setting qualified appointments or driving business development through to prospect conversion.

→ You receive weekly reports with field feedback. Additionally, the project manager holds a monthly meeting with your team to review past actions and adjust the upcoming action plan.

Consulting
services

→ We support you on your commercial challenges: structuring, processes, tools, sales strategy and action plans, team training, and team management.

→ We conduct a 360° analysis to provide you with recommendations, all the way through to operational implementation.

→ Our consulting engagements are fully tailored and can be structured for short-term or long-term projects.

Group training & Individual coaching

→ We run workshops for two audiences: business leaders or sales teams.

→ Our goal: to help you sharpen your skills and, above all, build expertise in the latest digital sales practices.

→ Our method: a mix of theory and practice, giving you the best sales techniques and the opportunity to test them with immediate real-time feedback.

→ Our team of experts is DISC-certified! B.Between ensures high-value group training and individual coaching, all through the DISC framework.

CAC International

Legal and tax advisory

Consulting and coaching mission

“We engaged B.Between’s services to support our growth and expand our client portfolio. Our goal is to broaden our reach across Francophone Africa while remaining based in France.

B.Between brought us many valuable insights, and the most important one was gaining perspective on who we are.

The work we did with B.Between truly helped us translate our expertise into clear, accessible language so that all investors can understand our added value. They also enabled us to build an action plan to expand our network, connect with prospects, and grow our client portfolio.

I highly recommend B.Between.

Operating in a unique environment that differs quite significantly from France, B.Between genuinely took the time to understand us.

Thank you, B.Between!”

Coretta Minlend — CEO

Euroapi

Pharmaceutical industry

International Sales Training program

Our experts delivered an international remote training program for Euroapi’s commercial teams across multiple continents. B.Between brought strong energy and interactivity to keep sessions engaging while structuring sales practices and reinforcing a shared approach.

“The training structured our practices, instilled concrete reflexes, and above all strengthened our team spirit around a common method.”

Laurence — Commercial Excellence Project Leader

Dermaceutic

Cosmetic industry

Coaching

B.Between supported and coached the Sales Director of Dermaceutic to develop the brand with both French and international distributors.

Ines de la Fressange

Ready-to-wear fashion

Setting qualified appointments

B.Between handled appointment setting for the showroom presentation of Ines de la Fressange’s new collection in Paris, targeting 3 countries: France, Belgium, and Luxembourg.

Première Vision

Fashion events

Business development

B.Between offered support for Première Vision’s events on two levels: managing the France and international databases, and a commercial mission to attract French and international exhibitors for the Paris shows.